Festive Google Listings
In preparation for the company Christmas karaoke party, I was researching which festive songs I should entertain my collegaues with on Google when all of a sudden I spotted a change to the Google listings.
As you can see, the normal vertical line used to seperate the Google sponsored links has been replaced with a line of holly.
Google Holly SERPs
The yule-tide theming also only applies to Christmas related searches i.e. ’santa’ & ‘christmas songs’ and also displays candy canes on occassion.
Is this just another ploy for Google to give retailers the best possible click through rates this Christmas as well as ensure Google have a bumper xmas parties.
- By the way I went for AHA - “Take On Me” (inspired by the recent XBOX 360 Advert) and Lionel Richie’s - “Endless Love”, not very festive I know but I can’t sing so it’s just for their fun and amusement!!!
